Brand Streamers Group Acquires ThePOGG

Written by:
Press Release
Published on:
Apr/07/2022

(Toronto) - Following on from the launch of Casino Hacks and the acquisition of ThePOGG.com, we are also excited to announce that we already have attained licensed status in the US states of Michigan and New York.

The acquisition of ThePOGG supports Brand Streamers Group's overarching growth strategy of rapidly expanding its North American footprint and is expected to be immediately profitable. ThePOGG publishes online casino reviews which help consumers find and compare online casinos and bonuses, the same fundamental business model as Brand Streamers Group’s other sites. The UK is currently ThePOGG’s largest market, but the site has always had strong US traffic.

Brand Streamers’ operational company in Delaware, US, will strategically position the whole Group for the expected expansion of the regulated online gambling market, beginning with the states: Michigan, New Jersey, Pennsylvania and West Virginia.

"Over the past ten years, Duncan Garvie and his team have developed a professional, industry-leading, performance marketing business with a customer-centric and brand-driven approach," said Clas Dahlén, Chief Executive Officer of Brand Streamers Group.

"ThePOGG’s amazing work with ADR and Complaints is very impressive and works in a sustainable direction that is at the core of our hearts at Brand Streamers. The acquisition of ThePOGG gives Brand Streamers Group additional substance and scale in the North American and UK online gambling markets,” Clas continues.

Duncan Garvie, who founded ThePOGG in 2011 and BetBlocker.org, added,

"Our organizations complement each other well as partners within the North American market. Brand Streamers Group has demonstrated its leadership position within the iGaming streaming industry, and its proprietary technologies and experience will provide ThePOGG with the tools to maximize growth in this exciting new era of North American regulation." Brand Streamers’ Founder Clas Dahlén was named ‘Sweden’s Best Marketer’ in 2014 when heading up Mr. Green in Sweden and is also the former Founder and Brand Strategist behind Metal Casino.

ThePOGG is partnered with almost 100 online casino operators in various countries, not just the UK, and already has good traction in the United States, where the Group, with the addition of further US state licenses, expects to accelerate its growth in the coming years.

“A new site design is underway that will better help players with complaints, alongside maximizing conversion and sales. ThePOGG will be positioned to challenge the market leaders in the near future.” Clas Dahlén said.

Online Casinos News

Types of online casino games: exploring the different variants of online gamble

As online casino gaming gains ground, so does the variety and number of games available to explore. Today it is pretty normal for an online casino to offer thousands of games at once. Going through this vast selection we'll be highlighting some of the most popular options available. These are standard games that meet the regular players' demand anytime. Read on. 

Why More Players Are Choosing Online Slots in 2025

The digital gambling industry has witnessed significant transformations since 2025, which have reshaped how casino game enthusiasts play online. Digital adaptation continues to gain momentum because slot gaming innovation and accessibility have built an entirely new gaming system that users eagerly embrace.

Syndicate