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With betting on eSports events exploding, it will help even further with news that a channel devoted exclusively to broadcasting eSports matchups is set to grow an even greater presence in 2020.
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The channel was launched to meet a demand for round the clock coverage of esports athletes and gaming franchises from an insider perspective. ESTV is the first ever dedicated channel for esports and gaming personalities.
ESTV will provide coverage for eSports events, while ESTV will be promoted across all the NFL Alumni’s channels of communication. It will also serve as co-host for eSports events at the Super Bowl.
ESTV founder and CEO Eric Yoon stated during the partnership press release, “We are excited to announce a partnership featuring one of the biggest names in professional sports organizations to promote the ESTV brand and esports. Our goal with NFLA is to add to the explosive growth of esports by bringing together professional sports figures, who are also gaming enthusiasts, with competitive gaming for fans of both worlds to enjoy.”
CEO of NFL Alumni, Beasley Reece also said, “NFLA is excited to launch our esports initiative and team up with ESTV to further our mission of ‘caring for kids’ and ‘caring for our own. Many current and former players are passionate gamers and others have invested in the esports industry. By combining efforts, we can create exciting events and new ways to raise money and awareness for charity while giving kids the exposure and resources that they need to succeed. Together we can partner to make traditional and esports history.”
- Dan Shapiro, Gambling911.com
