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One of the amazing things about using a Pay Per Head service is, not just the amount of money you can make in increased profit through such innovations as live dealer casinos and in-play wagering, but also the cost savings.
Let's give an example.
Say you have 50 players. You will need to set up a call center (or wire room), pay employees, pay for communications services, pay for rent, etc. When all is said and done, each of these players will end up costing better than $50 per week (calculate the number of players into the operational costs).
If you're answer is to handle everything yourself, good luck with that! Today's sports bettors want LIVE IN-PLAY wagering at the very least, and you can't possibly offer this without the help of a Pay Per Head software platform.
Using a PPH or contracting out the brunt of your business means, for a mere $5 per player per week, you get full reporting, 24/7 customer service, customized website, professional line service (often customized to meet your regional needs), an online casino, full race book offering dozens of tracks, prop bets, futures bets and the ability to take wagers on leagues you know nothing about.
With today's Pay Per Head services, the last component of a bookmaker's business - making payouts and collecting funds - can now all be handled via the Web through cryptocurrencies and other funding methods that provide an added element of security and reduced exposure.
Factoring in the cost savings and the profit potential, utilizing an established pay per head is a no brainer.
- Aaron Goldstein, Gambling911.com
