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Betting On Sports America has taken the downtime during Covid-19 to rethink its branding strategy. The result is expanding beyond the original sports betting focus.
Betting On Sports America now becomes SBC Summit North America, with the first in-person event being held at Meadowlands Exhibition Center, New Jersey on Nov 30 - Dec 2. Gambling911.com is a proud sponsorship partner of SBC Summit North America.
"Being fully transparent, our rebrand was initiated as legal igaming emerged as a huge opportunity for the U.S. industry," the organizers re-affirmed their commitment Tuesday afternoon following the Mid-June announcement. "We’re keeping all the elements that made Betting on Sports America such a success, but also delivering everything you need to know about the potential of igaming. As this is such a major addition to the event, we decided it merited a rebrand."
The NEW SBC Summit North America will feature exclusive content and networking for both the sports betting and igaming sectors, with more than 200 senior executive speakers set to take part in the conference.
Secure your pass for the leading sports betting and igaming event in North America for only $395 (saving $400!) with their Super Early Bird discount.
- Aaron Goldstein, Gambling911.com
