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Super Bowl 45 mobile betting is going to be hot in 2011 especially with all the latest technology.
Bookmaker.com is well prepared for the onslaught. Record in-play Super Bowl betting is anticipated.
The oldest established online bookmaker in North America, Bookmaker.com, recently launched its new version of the mobile betting platform that is compatible with iPhone, Blackberry and Android. And the traffic has more than tripled according to Bookmaker.com CEO Mickey Richardson.
“Many users had also requested us to add new sections and that is the reason we worked on the Mobile Racebook service which is up and running now (as well).”
Richardson also promised the best cash and loyalty points promotions in conjunction with the mobile betting platform.
To date, the mobile platform is one of the most successful products launched by Bookmaker.com since it opened as a sports betting call center way back in 1986 and came online in 1998.
“This is vital,” acknowledged Payton O’Brien, Senior Editor of the Gambling911.com website. “Last year, Gambling911.com observed a dramatic increase in traffic during the game itself whereas in the past, traffic would dwindle off at the start of the Super Bowl.”
She added: “There is tremendous demand for in-play betting now that gamblers can bring these devices to Super Bowl parties and the stadium itself if you happen to be among the lucky one’s.”
By accessing Bookmaker.com from their phones, mobile users will find 100% browser compatibility.
“After taking into consideration the feedback from our customers, we have implemented changes to improve the usability of the site on any mobile device,” explained Richardson. “Many users had also requested us to add new sections and that is the reason we worked on the Mobile Racebook service which is up and running now.”
“For years the industry talked about mobile betting being the thing of the future,” says O’Brien. “The future is now.”
- Christopher Costigan, Gambling911.com Publisher
