BetOnline Creates AI Super Bowl Beer Commercial

Written by:
Nagesh Rath
Published on:
Feb/11/2023

Artificial intelligence is all anyone can talk about these days.

From ChatGPT to Microsoft AI to Google being caught in catch-up mode, everyone is waiting to see what's next in the world of artificial intelligence.

betonline-promo_0.gif

Given the trend, the website BetOnline.ag (a gambling platform in the U.S.), created a Super Bowl beer commercial completely with AI technology.

"It's something out of the box and was a lot more work than we anticipated," Dave Mason, Brand Manager at BetOnline, said. "We used images instead of video as that would've required a lot more editing, which we didn't have the time for in preparation for the big game. Absolutely crazy this can be done with AI, even though it still required a lot of human effort."

bettors_beer.png

Everything you see and hear in the below commercial is AI generated. The actors are not real (AI created), "Bettor's Beer" does not exist (but a tip of the cap to the BetOnline for branding) and both the script and voiceover were AI produced.

Everything you see and hear in the video is AI generated... those people do not exist (created by AI) .. that beer does not exist... the voiceover was written by AI, and then narrated by an AI voice.

Here is the commercial spot, which will air in the third quarter of Super Bowl LVII (just kidding.

https://drive.google.com/file/d/1O19SURh8RFT7SNDhWdOsJqFxrLxVUx-J/view?usp=sharing

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This Is What I Came For 

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Where Have You Been 

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Don’t Stop The Music 

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Umbrella

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Don't Stop The Music 

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Umbrella

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Where Have You Been 

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Stay

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Umbrella Used as a Prop 

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Football Used as a Prop 

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Shown Wearing a Bathing Suit 

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Wardrobe Malfunction 

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Cover Song 

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- Nagesh Rath, Gambling911.com

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