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Online poker sites in Nevada have 30 days after a player registers to collect detailed identifying information about that player. The policy is known as Know Your Customer, or KYC, and it can be especially problematic for gambling sites that lack the verification tools to properly conduct KYC activities. But with Player Verify’s recent application for a Nevada online poker service provider license, KYC will soon become simple and accurate for Nevada-based online poker companies.
Of particular concern to site operators is Nevada’s legal requirement that all personal information shared with I-gaming sites is encrypted. That level of security is not possible with e-mail, which is how most offshore I-gaming sites currently request personal identification verification. Fortunately for Nevada online poker sites, Player Verify will now be available to bridge the gap.
Launched in 2010, Player Verify (https://www.playerverify.com/default.aspx) has quickly become the leading player verification and self-exclusion service for I-gaming sites and players. It is the most secure way available for online poker players to share their personal identification information — including driver’s license, passport, and proof of address — with I-gaming sites. Thanks to an exclusive partnership with tru.ly, verification of U.S. players through Player Verify is even more rigorous.
Player Verify also offers a centralized location for problem gamblers to self-exclude online. The Player Verify self-exclusion database is available for I-gaming sites to monitor in real time, as is the company’s real-time fraud reporting database, which is shared by multiple I-gaming sites.
“Nevada online poker sites know they have to follow KYC rules, and they do the best they can with the tools they have available,” said Player Verify managing member Mark Dalton. “Now that our online poker service provider license is pending with the Nevada Gaming Control Board, Player Verify is ready to give Nevada I-gaming sites a better, safer option for player verification.”
In fact, Nevada I-gaming companies who choose to use Player Verify’s player authentication services will have the ability to instantly authenticate player identity. The tru.ly-powered Player Verify Identity Checker tool matches information submitted by U.S. players to a nationwide database of government and public information. If the information submitted lines up with the information in the database, the player is verified. The system is also designed to screen out scammers, flagging users whose submitted information is indicative of fraud.
“Player Verify exists to streamline player verification and safeguard players’ identities during the KYC process,” said Dalton. “We look forward to working with Nevada online poker sites to help them better meet the requirements of Nevada online gaming laws. We encourage online poker sites based in Nevada to contact us to learn how instant player verification can help their businesses.”
