5 Main Factors: How to Choose the Best Live Casino Games Software Provider
The online casino industry is now more popular than it has ever been. Something that’s really driving this popularity is the inclusion of live casino games. Players are now seeking the chance to enjoy real-time games that offer immersive experiences, in much the same way that bricks and mortar casinos do. The online casinos that are truly thriving are the ones that have got this right and are meeting player demand.
For casino platforms that aren’t yet offering live games, the reality is that they are getting left behind. However, there is still the opportunity to get on board and to bring more users along. The key to doing this with any degree of success is choosing the right software provider. As you read on, we’ll be sharing the 5 biggest factors to consider and you try and make that choice.
1.Game Variety and Quality
A live casino games provider should come with a diverse selection of games that are of the best possible quality. Players visiting a site want variety and, when you include multiple variants of games you enhance engagement of your users and also ensure that they stick around. The most popular live casino games to include are:
- Live blackjack - The casino classic that’s a mix of skill and strategy. There needs to be multiple versions of this game.
- Live roulette: Players enjoy the chance of spinning the wheel and expect to have a selection of titles to explore.
- Live baccarat: This is a simple yet sophisticated game that attracts high rollers.
- Live poker: Be sure that there are numerous versions here as there are plenty of fans of this skill-based game.
- Game shows: These are interactive games that bring an added layer of entertainment.
While the number of games on offer matters, the quality is just as important. Providers need to be offering HD-quality streams, multiple camera angles, clear audio, and engaging dealers. When this is combined with a library that’s growing, you can be sure of bringing new users to your platform.
2. Software Stability and Performance
You may have some of the most exciting games around, but if you’re relying on software that doesn’t cut it then you can be sure that players will soon be abandoning your site. Levels of stability and performance are a hugely important factor when choosing a live game provider, and these are some of the things that you should take into account:
- Smooth streaming: There’s a need for HD quality with minimal buffering.
- Low latency: Real-time interactions with dealers need to be seamless.
- Scalability: The software needs to be able to deal with surges in traffic without any lag.
- Mobile compatibility: Players demand the ability to play on the go and your chosen provider needs to be able to deliver this.
When there’s a strong software infrastructure, you can be sure that players get to enjoy a gaming experience that’s uninterrupted. It’s also worth bearing in mind that providers that use advanced encryption and security protocols will safeguard player information and transactions. This leads to increased trust and credibility.
3. Licensing and Fairness
Whether you’re looking to offer all live dealer games or to just focus on a particular one, such as poker, you need to be sure that the software provider operates with a valid license. Regulatory bodies exist to ensure that providers follow standards that are to do with fair practices that protect players. Some of the most prominent licensing authorities are:
- Malta Gaming Authority
- UK Gambling Commission
- Curacao
- Isle of Man Gambling Supervision Commission
The fairness of games offered also matters. Reputable providers use random number generators to ensure that games are transparent. They also have audits from independent organisations such as eCOGRA and iTechLabs. These bodies provide certificates to show that the games have been tested and that they are fair. When you focus on these areas, you can be sure that you’re offering your players a safe, secure, and fair experience.
4. Customisation and Branding Opportunities
As a casino operator, you understandably want your platform to stand out from that of your competitors. That’s why good live game providers, such as Live88, come with options that allow you to customise what you offer. Some of the features to look out for include:
- White-label solutions: Pre-built platforms that can be branded with the identity of your platform.
- Custom tables: Personalised tables that carry your logo and colour scheme.
- Language and currency options: Catering for these ensures that your site can have global appeal.
- Bonus and promotion tools: The likes of integrated loyalty programs and cashback all help with player retention.
When you have a provider that offers these customisation features you can offer a unique experience to your players.
5. Reputation and Customer Support
When you research live casino software providers, reputation speaks volumes when it comes to their reliability. Look at online reviews, check industry awards, and read testimonials. This can give you a clear idea of the provider's track record.
Just as important is the customer support that’s offered. As well as 24/7 support for any technical issues, look out for:
- Dedicated account managers: This allows for personalised assistance.
- Multiple support channels: Live chat, email, and phone are some of the options.
- Technical training: Guidance should be offered for operators so that they can manage the software.
- Regular updates: There needs to be continuous improvements and bug fixes.
When there are strong support systems in place, you can have confidence that your casino will run smoothly and that downtime will be minimal. This all provides a great user experience.
6. Final Thoughts
Choosing the right live casino games provider requires you to look at a host of factors. When you get this right, you can be sure that you’ll be offering a fantastic experience to your users. Not only will you find player retention easy, your reputation will ensure that you continue to attract new users too. Be sure that you make an informed decision and then enjoy the benefits that offering live casino games can bring.
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