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Partnerships between pro sports teams in the United States and sports betting providers are becoming more and more common as the activity continues to grow in the country. The latest team to partner with a sports betting platform is the Las Vegas Raiders.
The National Football League (NFL) football team has recently named BetMGM as its official sports betting partner. They are, however, not going to be starting from scratch since the Raiders already had an existing partnership with MGM Resorts International, the company that runs BetMGM as a joint venture with GVC Holdings. This deal was inked back in January and was a multi-faceted partnership that was expected to take both the NFL and MGM to the next level in the rapidly sports betting space.
"This new partnership complements what is already a wonderful and rewarding relationship with MGM Resorts and the Raiders and we look forward to introducing Raiders fans to the excitement of sports betting with BetMGM," BetMGM's chief executive officer, Adam Greenblatt commented.
As per the terms of the partnership deal, BetMGM will be utilizing all of its assets to provide educational information about the sports betting app to the fans of the NFL time. Already, sports bettors in the state are able to enjoy using the BetMGM app by accessing both the iOS and Android versions from their respective App stores.
Sights Set on West Virginia
Nevada aside, BetMGM is also looking into extending its footprint in several other states as well. West Virginia which just recently launched its online sports betting industry is one of these states. For this venture, BetMGM has partnered with NetEnt, an internationally renowned online casino content developer.
Bettors in the state can therefore look forward to the best type of products and services when the offer goes live. This is a pretty big deal for NetEnt which has been very busy pursuing global expansion. In fact, this tie-up is a pretty big deal considering the stakeholders that are involved. BetMGM has been making the waves thanks to its moves – it is among the most talked-about amongst Vegas Odds on Reddit sportsbooks, which goes to show just how good it is getting.
The New Jersey Operation
Still as part of its plans to expand its footprint across the state, BetMGM has continued to strengthen its foothold in the New Jersey gambling market. The company has been helping Digital Gaming Corporation (DGC) which just recently made its debut in the United States through New Jersey.
Thanks to this partnership, BetMGM can now access premium and diverse online casino content from the digital solutions provider's portfolio. The players can therefore look forward to a ton of innovative content. For instance, the games that will be on offer will be filled with authentic graphics and illustrations. In addition to that, they will feature immersive sound effects as well as top-notch gameplay capabilities that will keep them coming back for more. More states are expected to undergo the same portfolio enhancement in the near future.
