FanDuel Debuts New Television Program During Problem Gambling Month
March is Problem Gambling Awareness Month, and FanDuel, Flutter’s largest brand and US market leader in online sports betting and iGaming, is continuing to build its Responsible Gaming platform through new programming designed to expand access to responsible gaming education.
The company is expanding its relationship with Craig Carton to launch “The Comeback with Craig Carton,” a new FanDuel TV show that will focus on problem gambling recovery. FanDuel is also adding new resources to the Trusted Voices: Conversations About Betting program that launched last year. Combined with continued support for non-profit partners, these initiatives continue to raise the visibility of problem gambling resources and responsible gaming education.
“FanDuel remains steadfast in its commitment to leading the industry in responsible gaming, and we are proud to introduce industry-first content and programs designed to destigmatize problem gambling and offer education on responsible play,” said Cory Fox, FanDuel Senior Vice President of Public Policy and Sustainability. “Our new FanDuel TV show with Craig Carton, expanded Trusted Voices program and investments in education and advocacy are part of our year-round commitment to responsible gaming, and we look forward to continuing to offer innovative products and programs to our customers.”
New Problem Gambling Recovery Show on FanDuel TV
Former NBA player and basketball coach Randy Livingston and his wife, sports agent Anita Smith, are FanDuel responsible gaming ambassadors and recently appeared on the first episode of “The Comeback with Craig Carton,” a new show on FanDuel TV focused on problem gambling recovery and hosted by FanDuel’s responsible gaming ambassador Craig Carton. The show features Carton sitting down with those who have experienced the highs and lows of gambling addiction to amplify their stories, break down the stigma surrounding gambling disorder, raise awareness of support resources for individuals and their families and show that recovery is possible. Livingston and Smith were Carton’s first guests and spoke about their family’s history with problem gambling, including the challenges Livingston faced as a recovered problem gambler and Smith faced as his spouse. The episode is now streaming on YouTube and FanDuel TV+ and is viewable here.
Trusted Voices Program Expansion and Promotion
New resources from the Trusted Voices: Conversations About Betting program are coming to ConversationsAboutBetting.com. The updates include new resources for college students, their parents and university staff, including content from KnowYourPlay.org, co-developed by ROGA in partnership with EPIC Global Solutions, Kindbridge Behavioral Health and the Responsible Gambling Council. FanDuel launched Trusted Voices with Livingston and Smith last year. The program is designed to equip trusted adults, including parents, guardians and coaches, with tools and resources to talk to young people about gambling, associated risks, how to recognize warning signs and where to go for support. FanDuel is putting paid support behind the program across radio, digital, social and digital out of home, with the ad campaign aiming to raise awareness of the risks of underage gambling and equip parents and coaches to have proactive and informed conversations about gambling.
Amplifying Gambling Disorder Screening Day
This year’s Gambling Disorder Screening Day, an effort originally founded by the Cambridge Health Alliance’s Division on Addiction, took place on March 11, and FanDuel partnered with Kindbridge Behavioral Health to empower customers nationwide with resources for informed decision making. FanDuel provided customers with Kindbridge’s free, confidential Gambling Disorder Screener and highlighted the telehealth counseling and support services available through Kindbridge for those seeking help. FanDuel also amplified awareness of the day across its social channels.
Supporting Non-Profit Partnerships
FanDuel is donating $150,000 to the National Council on Problem Gambling (NCPG) that will further support the NCPG's Agility Grants program, which is funded by the NFL via the NFL Foundation. This program provides funding to non-profit organizations across the country for problem gambling prevention in areas that currently have no services or to expand existing programming.
“We are grateful to FanDuel for their generous support of the Agility Grants program,” said NCPG board president Susan Sheridan Tucker. “As the first national grant initiative dedicated to problem gambling prevention, this funding expands our ability to support community-based programs, strengthening the reach and impact of problem gambling prevention efforts nationwide.”
FanDuel will also make an additional $150,000 donation to the International Center for Responsible Gaming (ICRG). The organization is dedicated to helping individuals and families affected by gambling disorder and preventing the onset of gambling problems through high-quality scientific research and evidence-based educational programming. The donation will help fund the creation of a Center of Excellence (COE) focused on advancing research in responsible gambling behaviors. The COE will generate evidence-based insights to help contribute to industry-wide advancements in player protection, engagement strategies and RG messaging.
“We are proud to partner with FanDuel as we work together to advance critical research that will shape the future of responsible gambling strategies,” said Arthur Paikowsky, President of ICRG. “Support from FanDuel is helping fund a Center of Excellence focused on responsible gaming behaviors, and we look forward to generating evidence-based insights that make a positive impact on communities.”
