Paddy Power Ad Fail: Scooping Up Poor Africans From Their Huts and......
Paddy Power is at it again. The online bookmaker is creating plenty of controversy this week with what some of condemned to be a "racist" advertisement promoting their new faster app.
The commercial in question shows Paddy Power snatching up a young African man they call a "prodigy" ten years previous. They show his family's hut and goat for good measure.
Campaign.co.uk called it "The Turkey of the Week":
Even if you are happy to chuckle at the idea of exploiting African children, the ad’s gurning IT crowd lack the observational comedy genius of previous Paddy Power campaigns, and it fails to offer a single good reason to download the app.
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Paddy Power in the past has been lambasted for mocking handicap people (paraplegic olympian murder suspect Oscar Pistorious 'Will He Walk") and dwarfs.
Watch this one below to see what you think. Fun Catch: At 0:03 in, license plate on that sports car reads "Send Nudes".
- Jagajeet Chiba, Gambling911.com
