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The Road to the Kentucky Derby continued this past weekend with the Santa Anita Derby, Wood Memorial, and Bluegrass Stakes.
The final two Kentucky Derby preps of the year, the Arkansas Derby and Lexington Stakes, take place this Saturday on April 14.
Online bookie agents should keep reading to find out how the preps have affected Derby Future wagers. There’s also a specific racebook tip at the end of the blog.
2018 Kentucky Derby Future Wagers
All odds below are from the final Kentucky Derby Future Wager Pool from TwinSpires.com.
Justify 3/1
Mendelssohn 5/1
Audible 7/1
Magnum Moon 8/1
Good Magic 9/1
Bolt d’Oro 9/1
All Other 3-Year Olds 17/1
Justify was an 8/1 choice to win the 2018 Kentucky Derby before he beat Bolt d’Oro in the Santa Anita Derby on April 7.
Justify looked like a real Kentucky Derby contender when beating the highly regarding Bolt d’Oro.
It’s somewhat surprising that Bolt d’Oro’s and Good Magic’s odds are at 9/1. Bolt d’Oro ran exceptionally well in defeat while Good Magic, last year’s 2-year-old champion, won the Bluegrass Stakes.
What’s really interesting is that Mendelssohn, Audible, and Magnum Moon held their odds. Mendelssohn held at 5/1 even though both Justify and Good Magic won their final Derby prep races.
Audible held at 7/1 even though he didn’t run nearly as fast as Justify did when he won the Florida Derby a couple of weeks ago. Magnum Moon held at 8/1 even though his final Derby prep is in Arkansas.
Per head agents shouldn’t worry so much about the odds. They should set max betting limits in their sportsbooks on every available Kentucky Derby proposition to win on May 5.
Pay Per Head Racebook Tip
One of the best ways to encourage action in the online racebook is to offer a percentage back on all losses.
Why? Horseplayers bet big money in the racebook, garnering a percentage back on losses could be a huge deal.
Many of the big sportsbooks already do this. Offering something like 5% percentage back on all losses means that for $200 lost in the online racebook, the percentage back is only $10.
Many online bookie agents will notice an increase in racebook action if they offer something like 5% back on all loses.
It could take some work to do this. That’s why agents are encouraged to set up a betting limit minimum. For example, it does no good to offer 5% back on a $10 dollar wager.
Per head agent should set the minimum on a race at no lower than $100. It might be a good idea to set the maximum at no higher than $300. That’s $15 back to horseplayers for every $300 lost.
Bookie Bonus Tip: Online bookie need to make sure they have the right sportsbook management software and and unbeatable amount of race tacks.
PayPerHead.com offers 70+ tracks, and 12 unique horse betting profiles to keep horseplayers entertained 365 days a year.
PLUS during the The Road to The Kentucky Derby, and the Triple Crown Races, they’re giving new agents the potential to get up to 35% CASH BACK credited to their sportsbook account.
Why not get a head of the races and make serious cash? Sign up for PayPerHead.com today, and find out how you can get up to 35% credit cash back.
