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BetMGM announced this week an extension to their existing partnership with Major League Baseball, but the party may not last much longer with calls to crack down on out-of-control advertising and European countries looking to end team and league sports betting sponsorship deals. It's just a matter of time before the U.S. regulatory bodies follow suit.
As part of the deal, BetMGM will become the official sports betting partner of the MLB and MGM Resorts will be the official gaming sponsor.
“We are thrilled to extend and expand upon our groundbreaking work with Major League Baseball,” said Lance Evans, Senior Vice President of Sports & Sponsorships, MGM Resorts.
“We’re incredibly proud of the growth and innovation that have transformed our industries since launching our partnership four years ago, and we’re eager to continue breaking new ground and delivering world-class sports and entertainment experiences for baseball fans worldwide.”
BetMGM Chief Revenue Officer Matt Prevost added: “It is an exciting day to announce the extension of our partnership with MLB. The collaboration with the league allows us to reach new audiences while delivering a best-in-class baseball wagering product. We look forward to growing our industries together.”
- Gilbert Horowitz, Gambling911.com
