BetOnline Creates AI Super Bowl Beer Commercial

Written by:
Nagesh Rath
Published on:
Feb/11/2023

Artificial intelligence is all anyone can talk about these days.

From ChatGPT to Microsoft AI to Google being caught in catch-up mode, everyone is waiting to see what's next in the world of artificial intelligence.

betonline-promo_0.gif

Given the trend, the website BetOnline.ag (a gambling platform in the U.S.), created a Super Bowl beer commercial completely with AI technology.

"It's something out of the box and was a lot more work than we anticipated," Dave Mason, Brand Manager at BetOnline, said. "We used images instead of video as that would've required a lot more editing, which we didn't have the time for in preparation for the big game. Absolutely crazy this can be done with AI, even though it still required a lot of human effort."

bettors_beer.png

Everything you see and hear in the below commercial is AI generated. The actors are not real (AI created), "Bettor's Beer" does not exist (but a tip of the cap to the BetOnline for branding) and both the script and voiceover were AI produced.

Everything you see and hear in the video is AI generated... those people do not exist (created by AI) .. that beer does not exist... the voiceover was written by AI, and then narrated by an AI voice.

Here is the commercial spot, which will air in the third quarter of Super Bowl LVII (just kidding.

https://drive.google.com/file/d/1O19SURh8RFT7SNDhWdOsJqFxrLxVUx-J/view?usp=sharing

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Halftime Show 

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Rihanna 1st Song Sang on Stage

Diamonds

5/2 

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This Is What I Came For 

4/1 

(+400) 

Where Have You Been 

9/2 

(+450) 

Don’t Stop The Music 

5/1 

(+500) 

Stay

15/2 

(+750) 

Rude Boy

10/1 

(+1000) 

Umbrella

10/1 

(+1000) 

We Found Love 

12/1 

(+1200) 

What's My Name 

12/1 

(+1200) 

Only Girl (In The World) 

18/1 

(+1800) 

Work

25/1 

(+2500) 

Hate That I Love You 

40/1 

(+4000)

Rihanna Dress/Shirt Primary Color

Black

2/3 

(-150) 

White

9/2 

(+450) 

Grey/Silver 

5/1 

(+500) 

Yellow/Gold 

6/1 

(+600) 

Red

8/1 

(+800) 

Pink

12/1 

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Green

14/1 

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Blue

16/1 

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Rihanna Eye Shadow Color

Clear/None 

2/5 

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White

7/2 

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Purple (Light or Dark) 

5/1 

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Black 

 

15/2 

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Red/Pink

8/1 

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Blue

12/1 

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Rihanna Hair Color

Black

1/10 

(-1000) 

Blonde

6/1 

(+600) 

Red

9/1 

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Pink

10/1 

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Purple

10/1 

(+1000) 

Blue

14/1 

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Rihanna Last Song Sang on Stage

Don't Stop The Music 

2/1 

(+200) 

Umbrella

3/1 

(+300) 

Where Have You Been 

13/2 

(+650) 

Stay

7/1 

(+700) 

We Found Love 

7/1 

(+700) 

Love On The Brain 

9/1 

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Diamonds

10/1 

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Rude Boy

14/1 

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What's My Name? 

14/1 

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Only Girl (In The World) 

20/1 

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Pon de Replay 

25/1 

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Man Down 

33/1 

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Rihanna Lipstick Color

Red/Pink

1/3 

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No Lipstick/Clear 

11/4 

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Black

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Purple

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Blue/Aqua 

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To Make an Appearance on Stage With Rihanna 

JAY Z

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Drake

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Eminem

3/2 

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A$AP Rocky 

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Future

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T.I.

7/1 

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Kanye West 

8/1 

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What Will Happen First on Stage?

Pyrotechnics 

27/20 

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Umbrella Used as a Prop 

5/2 

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Football Used as a Prop 

13/4 

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Shown Wearing a Bathing Suit 

9/2 

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Wardrobe Malfunction 

23/4 

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Cover Song 

7/1 

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- Nagesh Rath, Gambling911.com

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