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ATLANTIC CITY, NJ (August 15, 2024) – Hard Rock Bet launched its New Jersey online casino exactly a year ago promising more. More games. More rewards. More entertainment, plus a faster, personalized experience. Hard Rock Bet marked its one-year launch anniversary in New Jersey by celebrating crossing the 2,000 casino game threshold – a milestone that puts it among the top platforms in the state.
In just one year since migrating players from a legacy platform, Hard Rock Digital’s proprietary integrated sportsbook-online casino experience continues to climb in industry rankings and maintain its top rating in app stores. It has also added new promotional and personalization features, including the recently unveiled ‘For You’ page. Also, Hard Rock Bet’s Loyalty Rewards will soon be fully integrated into Unity by Hard Rock, a global loyalty program unlike any other where you can earn and redeem incredible rewards while doing what you love at participating Hard Rock Hotels, Cafes, Casinos, Rock Shops, and more.
“We’re incredibly proud of the experience we’ve built in just 12 months since launching Hard Rock Bet in New Jersey,” said Grant Williams, Hard Rock Digital’s SVP of Casino. “Players are noticing. It’s not just the 2,000 gaming options from top providers, but also the exclusive experiences we’re providing and the platform’s continued evolution with enhanced promotions, personalization, and complementary omnichannel activations in Atlantic City.”
In addition to the easy-to-use, faster user experience, Hard Rock Bet has added over 1,500 games over the past 12 months across all categories including slots, live dealer games, blackjack, live game shows, and RNG table games. These additions include top games like Hard Rockin’ Reels (exclusive, bespoke), Iron Eagle Power Combo (exclusive, bespoke), Buffalo, Buffalo Gold Collection, Gold Blitz Extreme, Nitropolis, Mega Diamond, Crazy Time, Ted Cash Lock Jackpot Royale, and Dynamite Riches Megaways, in addition to favorites like Rakin’ Bacon, Bonanza, Jin Ji Bao Xi Endless Treasure, Cash Eruption, Fire and Roses Joker, and Starburst. With recent additions, Hard Rock Bet now has 43 game providers, including Light & Wonder, IGT, White Hat Studios, Aristocrat Interactive, AGS, Evolution, Elk, Games Global, and Playtech.
With 4.9 stars in the App Store and 4.8 stars in the Google Play Store, Hard Rock Bet is among the highest rated real money gaming apps in the market. Hard Rock Bet launched its proprietary integrated online casino-sportsbook platform in New Jersey in August 2023, and also operates a sports only experience in Arizona, Florida, Indiana, Ohio, Tennessee, and Virginia. Hard Rock Bet is available for download via iOS and Android, and can also be played on desktop via HardRock.bet.
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About Hard Rock Digital
Hard Rock Digital is the exclusive Hard Rock International and Seminole Gaming vehicle for interactive gaming and sports betting on a global basis. Known the world over for its famous cafes, casinos, hotels, and music memorabilia collection, Hard Rock’s legendary hospitality and entertainment serves as our foundation as we build the future of sports betting and internet gaming. Headquartered in Hollywood, Florida, and with offices in Austin, Texas, Atlantic City, New Jersey, and Toronto, Ontario, Hard Rock Digital is dedicated to creating the best place to play for sports fans and mobile gamers everywhere.
