You can run your own online sportsbook from the US this March Madness without having to pay a dime for the first six weeks. This means that you would essentially be running your sportsbook during March Madness at no cost.
For March Madness in particular you will be able to offer customized lines on every game in addition to future bets. An example of this: Which College Basketball team will ultimately win the Championship, also using customized lines. If you live in a region where one of the teams is heavily favored, odds can be offered at a “less attractive” price than the typical bookmaker.
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- Aaron Goldstein, Gambling911.com