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It's one thing to have access to an online sportsbook solution that generates fresh lines and allows players to seamlessly place bets, it's another to have a solution that caters specifically to the Spokane market.
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The reason for this is due to the fact that one can expect at least 20% more wagers on the Washington State University. This could present a serious dilemma, if 2018 results are any indication.
Washington State went 11-2, not just Straight Up, but Against The Spread in College Football.
Bookies and agents in this region were more focused on reducing losses than they were increasing a profit margin.
A quality sportsbook solution provides betting options that help make losses managable.
Live In-Play - The house does have a substantial edge with this type of wagering. If players are backing the Cougars to win Against The Spread, there is a good chance they will lose some of that money placing in-play bets.
Online Casino - The house always wins when it comes to casinos. At least that's the rule overall. Some of your players will win big. The vast majority will lose over a period of time. The house edge generally ranges from 3% to 10% depending on the game.
Props and Futures - Just as long as Washington State loses, you should really cut into any losses on a season like that experienced in 2018.
The good news is bookmakers and agents should be able to focus more on making a profit utilzing the tools above. The Cougars this season are listed at 100/1 odds of winning the College Football Championship. The would still be ranked among the Top 25 based on the current odds.
- Aaron Goldstein, Gambling911.com
